Amazon is debuting a new holiday shopping event this week called “Amazon Prime Early Access Sale” where shoppers can get exclusive access to hundreds of thousands of deals ahead of the holidays for a 48-hour period. Here’s what you need to know:
Amazon AMZN, -0.57% is debuting a new holiday shopping event this week called “Amazon Prime Early Access Sale” where shoppers can get exclusive access to hundreds of thousands of deals ahead of the holidays.
According to data insights from Adobe Inc. ADBE, -0.87%, online-only holiday spending is expected to grow 2.5% in 2022, representing the smallest increase since Adobe began tracking this data in 2015. In 2021, holiday spending was 8.6% higher than the year prior, despite, at the time, the rate of U.S. inflation at a 30-year high.When is Amazon Prime’s Early Access Sale? Amazon’s savings event is two days long, running from Tuesday, Oct. 11 through Wednesday, Oct. 12.
How does Amazon Prime’s Early Access Sale work? Items for sale can be viewed on Amazon.com or on Amazon’s app. Anybody can locate which items are listed on sale through Amazon’s platform, but the deals are only available to Prime subscribers, similar to how Amazon’s flagship annual savings event Prime Day is structured.
Additionally, people who sign up for a 30-day free trial of Amazon Prime can participate in the Early Access Sale.
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