Amazon is holding its 10th Prime Day event on Tuesday and Wednesday.
July sales events have become a seasonal revenue driver for the retail industry since Amazon launched its first Prime Day back in 2015.
Amazon doesn’t disclose how much revenue it pulls in from Prime Day, but it has given some indications of its success. The company saidresulted in the “single largest sales day” in the company’s history, with customers purchasing more than 375 million items. But Prime Day discounts may matter less these days because customers are getting accustomed to the ultra-cheap products sold by Amazon competitorsAt the same time, he noted rival retailers will most likely be looking at Amazon’s prices and trying to match them overnight. Last week, he said he saw Best Buy discount two products after Amazon revealed some of its early deals.
“Once you have a list, it’s less likely you’ll get distracted by things you don’t need,” Egan said. “If that list contains almost nothing, I would say to delete the apps off your phone for the next week or two. Or you’re going to get lots of notifications.”
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