Amazon Prime has been criticized for using an AI-generated background image for its new Grand Prix documentary. Viewers spotted inconsistencies in the poster, including multiple wheels on cars and blurry details. Some believe the low-quality image highlights the lack of care from large companies prioritising cost over quality.
Amazon Prime has been accused of using an AI-generated background picture for its newly acquired Grand Prix documentary.after viewers noticed telltale signs of an AI image.
The poster image appears to show the evolution of racing cars, in keeping with the documentary’s historical theme, which was originally released in 2008. But closer inspection reveals strange inconsistencies, such as multiple wheels on the vehicles or double wings. There are garages to the right of the picture that contain garbled text and some of the cars are incomplete or are just downright fuzzy.
“Say what you will about Ferrari strategy but their decision to put another two wheels on the rear wing in the early 2000s was inspired,” jokes one F1 fan on Reddit.Photographer Dan Ginn from“On one hand it highlights how large companies don’t care about quality, opting to use poorly produced AI images rather than a skilled, professional photographer,” he tells“On the flipside it makes a mockery of AI image generation on quite a large scale.
Another Redditor wonders “if there is one guy that is responsible for uploading content to Prime and he’s completely overwhelmed.”
AI Image Generation Amazon Prime Documentary Photography
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