Airtable’s New AI Tool Can Generate Apps From Just A Prompt — And Has CEO Howie Liu Back On Offense

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Airtable’s New AI Tool Can Generate Apps From Just A Prompt — And Has CEO Howie Liu Back On Offense
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I'm a senior editor at Forbes covering venture capital and startups, especially in cloud and AI, out of New York. I edit the Midas List and Under 30 for VC, and created the Midas List Europe and Cloud 100 lists. I've written more than a dozen cover stories on business leaders including Marc Benioff, Patrick Collison and Melanie Perkins.

Airtable ’s new Cobuilder product puts AI-generated apps in every worker’s hands — and has the $11.7 billion-valued startup back eyeing an IPO following painful job cuts.

Cobuilder isn’t Airtable’s first foray into AI — the company began integrating AI tools within its app-building process last year and added more capabilities in March — but it’s the first to lean on AI to do all the heavy lifting, not just speed up one part. Airtable generates the app by analyzing the user’s prompt and matching it to relevant data and customer information already stored within Airtable.

Testers have built thousands of apps using Cobuilder in the past few weeks, but the company declined to name specific users. It has previously named Amazon Web Services as an early Airtable AI adopter, and claimed to work with a large player in both law and media. Aetna, Nike and Walmart are other notable Airtable customers.

. By December 2021, investors valued Airtable at $11.7 billion, giving it one of tech’s loftiest price tags. A few months later, the company slotted in at No. 6 on theBut as the free-flowing capital of a venture bull market fueled in part by low interest rates abruptly ceased flowing that year, Liu was caught flat-footed.

Airtable wasn’t close to running out of money — it still has about $1 billion in the bank, including all of its $735 million Series F raised in 2021, and most of its $270 million Series E from a few months before, raised to give it “financial freedom,” Liuat the time — but the tightening stabilized its footing, Liu said, with positive cash flows. That done, it could reinvest in its product again — notably, Airtable AI.

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