AI And All-In-One Platforms Driving The $10 Billion Creator Revolution

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AI And All-In-One Platforms Driving The $10 Billion Creator Revolution
SkillshareTeachableKajabi
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I am a successful creator economy entrepreneur with more than 20 years experience. I am a Co-founder and Co-CEO of Electrify Video Partners, a company that invests tens of millions of dollars into leading creator businesses.

The creator economy is booming, with more people than ever looking to turn their skills, expertise and passions into online businesses teaching others through digital content like courses and memberships. To meet this growing demand, platforms like Teachable , Kajabi and Skillshare are emerging as powerhouses, providing tools and AI for creators to launch, market and sell their digital offerings. I spoke with each of the businesses to learn more about how they support creators.

To make launching courses and other digital content easier, Teachable has invested heavily in AI tools like their Course Curriculum Generator which can automatically build an outline based on the topic. There are also AI-powered Quiz Generators, Cart Abandonment tools to re-engage potential customers, a new Buy Now, Pay Later option, and more on the horizon.

"I think creators are so motivated by the impact that they can have on their audiences," Owens says. Her advice?"Start monetizing as soon as possible" by putting even low-priced offerings out there consistently to build that purchasing habit with your audience early. "Creator Studio is a game-changer for creators," says Graham Cochrane, one Kajabi creator who has been using the tool."Its user-friendly features have reduced my workload and significantly simplified my content creation efforts."

Skillshare has long been known as an online learning community where creators teach on-demand classes, primarily focused on creative pursuits like graphic design, photography, and interior design. However, the platform's recent acquisition of key assets from Superpeer signals an expansion far beyond just courses.

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