Is it boos? Is it cheers?
The show needs a truly exciting and long overdue reset Once the untouchable powerhouse of daytime telly, This Morning has felt off the boil for well over a year. And now the departure of Holly Willoughby after 14 years has the ITV stalwart at a make-or-break crossroads. If it wants to survive, the show needs a truly exciting and long overdue reset. It was September 2022 when the wheels very distinctly started to come off.
The days of Gino D’Acampo cracking everyone up with his grandma-based bike-talk feel like they’re from a different lifetime altogether. Just last week, in fact, This Morning had yet another backlash on social media when Prime Minister Rishi Sunak made an appearance – and after all the events of the Conservative Party conference, was given what many took to be an extremely easy ride by the day’s hosts, Alison Hammond and Dermot O’Leary.
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