Greater transparency is needed of the algorithms that control content
Ford, Adidas, Starbucks, Unilever — the roll call of companies joining the advertising boycott against Facebook includes some of the world’s biggest household brands.
So far, more than 150 have pledged to pull their ads from the social media network for up to six months over its failure to take meaningful action against misinformation and hate speech.A subscription helps you enjoy the best of our business content every day along with benefits such as exclusive Financial Times articles, ProfileData financial data, and digital access to the Sunday Times and Times Select.
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