Adobe to Allow Customers to Bring Other AI Models into Premiere Pro

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Adobe to Allow Customers to Bring Other AI Models into Premiere Pro
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Adobe announced plans to allow customers to incorporate third-party AI models into its Premiere Pro video program. This move comes amidst a debate over the legality and ethics of generative AI among artists and creators.

A screenshot from a video Adobe made showing how Premiere Pro could incorporate other AI models: in this case, one from OpenAI. Image: Adobe , promoted as "commercially safe," Adobe said Monday it plans to allow customers to bring other models into professional image and video programs, including its Premiere Pro video program.The move comes amid a huge debate over the legality and ethics of generative AI among artists and other creators — Adobe 's core customers.

"If we didn't support some of these nuanced , we would be doing a disservice to our customers," Belsky said. At one point, Adobe had considered excluding AI-generated images from Firefly's training data, but decided against doing so, and has no current plan to change how it trains its models.

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