Ad-free Facebook might get way cheaper to appease EU regulators

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Ad-free Facebook might get way cheaper to appease EU regulators
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Meta has offered to almost halve the amount it charges for ad-free access to Instagram and Facebook in Europe, from €9.99 to €5.99 for a single account.

Meta says it’s offered to reduce the price of its ad-free subscription for Instagram and Facebook in Europe to address regulatory concerns, Reuters reports. Speaking in a hearing with the European Commission, Meta lawyer Tim Lamb said the company has “offered to drop the price from €9.99 to €5.99 for a single account and €4 for any additional accounts” in its discussion with privacy regulators in an attempt to “get to a steady state.” Lamb said €5.

which serves as an umbrella group of 45 consumer organizations, has called for Meta to give consumers more time to think about their choice, for example, and to be more transparent about which data is collected under the paid option.

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