ABC News spends heavily on top anchors like George Stephanopoulos and David Muir. Now it’s investing in the studio that houses so many of them. Just in time for three hours of “Super Tuesday” cover…
Just in time for three hours of “Super Tuesday” coverage, the Disney-owned news outlet is unveiling a massive 5,500 foot production space in the heart of its New York City headquarters that will give news programs like “World News Tonight,” “” and “This Week” all sorts of modern-day capabilities that could prove important in weeks to come.
But the quest for studio upgrades also takes place as TV-news outlets are handling significantly more special reports and broadcasts, whether they come in the form of daytime cut-ins to congressional hearings, show with live studio audiences or town halls and debates. Coverage of events such as those or “Super Tuesday” are “the nights that we live for, the nights when a news division defines itself,” says Marc Burstein, ABC News’ senior vice president of special events.
“They really believe in what we are doing here,” says Zach Toback, ABC News’ vice president of news and non-fiction production and studio operations. “There is a correlation between what you see and the stories that are being told.” The company intends to take its new screens and equipment to its new facility, he says, so its investment will continue to pay off in later years.
There was no way ABC News could keep the set. The production area that housed it was going to be used to house the new syndicated “Tamron Hall Show.” But ABC News PresidentAfter gaining various approvals, work began in earnest this past fall. Most of the programs were able to continue to broadcast from TV3, thanks to staffers setting up multiple production areas. But the work was constantly interrupted by the news cycle, particularly ABC News’ need to cover impeachment hearings.
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