A taste of 'Philly Jerk': Small business crafts vegan alternative to beef jerky

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A taste of 'Philly Jerk': Small business crafts vegan alternative to beef jerky
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'Finally, a jerk you won't have beef with.' Ben Doar is a mechanical engineer by trade. Now, he has engineered a vegan snack for the city to enjoy.

"Finally, a jerk you won't have beef with." Ben Doar, a mechanical engineer by trade, has engineered a vegan snack for the city to enjoy."Finally, a jerk you won't have beef with," said Ben Doar, highlighting one of the key slogans to his latest small business venture.

"Traditionally, with an engineering background, I've created more tactile and mechanical things," he said. "But back in 2020, I found myself in the kitchen, creating food." "We wanted to create a snack that's available to everyone whether you're a meat eater, vegan, or vegetarian like myself," he said.Doar started operating out of other commercial kitchens in the city before growing enough to secure his own space in South Philadelphia. The corner property does not house an in-person shop for the public. Rather, it is the headquarters where Philly Jerk is cooked, packaged, and shipped.

Philly Jerk is not yet a full-time job for Doar, but he gets help from friends and family, especially his wife and his nephew, Jared Sparks.

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