The number of Reddit Collectible Avatars holders has surged to 3 million since the social news aggregator giant launched its Polygon-based NFT system. - by BanklessHQ bankless reddit
Reddit Collectible Avatars are really interesting because they’re one of the first big attempts in the mainstream to let users expand their ownership and identity both in and beyond a single social media platform.
I also really like the effort because it’s light, it’s fun, it’s gamified, there are tiers of wearables for tons of customization possibilities, there are interesting platform perks, and there’s open interoperability from being built on Polygon. In the months ahead, look for Reddit to field new artist partnerships and to continue attracting millions of more holders from its massive user base. It also seems probable, and from what I can tell highly requested by early holders, that Reddit will launch a more expansive and standalone avatar marketplace to provide a bespoke experience for novices and power users alike.
Also, don’t be surprised if other social media giants follow suit with their own NFT avatar pilots if Reddit’s collectibles numbers continue to be strong!
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