Audrey Ekman is a production associate at Shop TODAY.
Move over, black mascara — there's a new 'it' color in town. Just in time for fall, the shade on everyone's lips, nails and even eyelashes these days seems to be burgundy. In theory, the rise of the moody, dark red hue at this time of year shouldn't be too shocking. Like clockwork, each autumn the leaves change to a deep crimson, and we usually see the maroon shade reflected back in our outfits.
4 fl oz | Color: Brown Another editor-approved Essence pick, this brown mascara is a safe bet for anyone looking to try out the trend without breaking the bank. 'I’ve never been one to experiment with colors, but when the brown mascara trend popped up on my feed, it was just mild enough for me to venture into. I’m glad I did,' says editor Vivien Moon. 'I didn’t realize how much of a change it would give my eyes ... it didn’t feel like a big jump but made a visible difference.
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