These Native entrepreneurs are channeling their unique heritage and creative expression into covetable clothing and accessories.
: Consumers are craving the real deal. That’s a welcome shift after decades of appropriation by top fashion houses eager to capitalize on so-called Indigenous-inspired clothing often featuring tribal-esque iconography in stereotypical colorways.
“Every collection is completely organic and never sketched out prior to creation,” Okuma says. That includes her latest collection, which she debuted at the SWAIA Indian Market Native Fashion Show earlier this month. “The collection reflects the beauty that has surrounded me these past six months. Within the darkness of the state of the world we are in at the moment, I found beautiful, light flowers and gorgeous earth tones within the landscapes I saw.
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