Ford's closing retail order books for the 2024 F-150 on August 2. The automaker's still trying to catch up after the delayed launch and parts constraints.
The 2024 Ford F-150 caught the same bug afflicting the 2024 Ford Ranger Raptor, except this time, the bug has spread throughout the entire F-150 lineup. Cars Direct saw one of the automaker's recent dealer bulletins saying, in part, 'We are announcing the decision to turn off the ability to submit new retail orders for 24MY F-150 on August 2nd, 2024. This impacts F-150 gas and hybrid only.' That means the 2024 F-150 Lightning hasn't been sent to the shadow realm yet.
� Part of the issue this time was a late production start, followed by a slow ramp-up as Ford took care of issues before delivering trucks, followed by constraints on some components such as the head-up display. Ford's closing 2024 order books in early August compares to order books for the 2023 pickup closing in the first week of September last year. Yet the refreshed 2024 F-150 didn't start down lines until December 2023, more than three months later.
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