The North American Fellas Organization is bonking vatniks, raising money, and earning praise from the Ukrainian military. Their secret weapon: memes. In the depths of the internet, a loose coalition of posters is taking on the Kremlin.
The news from the war in Ukraine tends to focus on physical battles, but there’s another front in the conflict that gets less attention: the tubes of theRussia’s overall strategy involves a vast disinformation campaign, but over the last year, an army of shitposters has
started fighting back. It’s a loosely organized but extremely online coalition that calls itself NAFO — short for the North America Fellas Organization — and it’sNAFO is less of a group than a movement, united by a distaste for Russian propaganda and a love of “fellas,” which are crudely photoshopped Shiba Inus dressed as Ukrainian soldiers. Like most things on the internet, NAFO started as a joke
when an artist named Kama started giving out fellas as a reward for charitable donations. But it quickly blossomed into something much bigger, and somehow more serious.shaming propagandists, galvanizing Ukraine supporters, and raising money for charity. It’s an effective strategy. Last summer, NAFO memers ran Russian diplomat Mikhail Ivanovich entirely
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