Meet the global brands that are merging fashion and sustainability
Walid al Damirji structured his brand By Walid around a single principle: no waste. “It would
and preserve their techniques.” She was motivated by the concept of a circular economy, and indeed, her colorful and traditionally woven separates, dresses, and accessories—made from alpaca, cotton, and wool yarns also native to Peru—have put that wheel in motion. “All artists take inspiration from their surroundings,” she says, “and the climate crisis is pushing a lot of us to create inventive ways to become more sustainable.
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