Gucci released “Who is Sabato De Sarno? A Gucci Story,” a mini documentary about the designer. Here’s what we learned from watching it.
Last Friday, Gucci released Who is Sabato De Sarno? A Gucci Story. The documentary is narrated by Gucci ambassador and future Ridley Scott gladiator Paul Mescal and directed by Ariel Schulman and Henry Joost of Paranormal Activity 3 fame. It has a 20-minute run-time and will be available to stream on Mubi. According to a press release, Gucci plans to host screenings of the short film in “major cities around the globe,” and will also offer it on Apple Vision Pro.
He is rarely seen without his dog, and keeps treats for him at the Gucci HQ. De Sarno spent his career working behind the scenes. “I’m not born a creative director, I was a design director, an assistant, an assistant’s assistant. I know the process, no?” He saw a thousand models in six cities over eight weeks to cast just 55 new “fresh” faces for his debut show. De Sarno moves fast. “He is always in a hurry and he hates to wait,” says Franceso Mari, a consultant at Gucci.
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